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Bigger Better Crave S Expansion Is Here More Leading Content One

Leo Migdal
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bigger better crave s expansion is here more leading content one

Sr. Manager, Publicity Specialty channels and Streaming SHORESY’s Back, Beauties…Season 5 Drops on Christmas Day NFL on TSN, TSN+, CTV, and RDS – Week 13: American Thanksgiving Kicks Off with a Feast of Football, Bears Visit Eagles on Black Friday, and more Bell Media, Canada’s leading media and entertainment company, unveiled today a significant transformation of its flagship streaming service, Crave. Canada’s largest homegrown streamer just got bigger and better, offering direct access to live programming from leading Bell Media brands, including CTV and Noovo.

Viewers can now enjoy more hit series, local and national news in both English and French, major sporting and live entertainment events including award shows, and an expanded kids’ library. This is in addition to Crave’s already vast library of English and French-language content, which includes HBO and HBO Max Originals and Crave Originals, totalling more than 40,000 hours of content. The revamped Crave platform also boasts numerous user experience and interface improvements. These include a Top 10 list, enhanced personalization recommendations, and language preference features, a more dynamic advertising experience and a redesigned Connected TV interface. This revitalization is complemented by a bold, new brand identity that injects depth, dimension, and energy into the Crave experience. The refreshed look captures the dynamic journey of Crave and offers a more elevated and engaging platform for users.

All this comes at no additional cost for current subscribers. Packages are available starting at $11.99 for Crave Standard With Ads (formerly Crave Basic) and $22 for Crave Premium. Users also have the option to sign-up with a Bell Media account, providing free ad-supported access to catch up on the latest episodes from CTV’s and Noovo’s hottest shows, plus a library of iconic... – Crave adds more than 10,000 hours of content, including breaking news, select major sports and entertainment events from CTV and Noovo, more hit series, and expanded kids collection – – The expansion increases Crave's content portfolio by 30%, with a portion available through a free account – – Crave now also features numerous improvements to the user experience –

TORONTO , Nov. 26, 2025 /CNW/ - Bell Media, Canada's leading media and entertainment company, unveiled today a significant transformation of its flagship streaming service, Crave. Canada's largest homegrown streamer just got bigger and better, offering direct access to live programming from leading Bell Media brands, including CTV and Noovo. Viewers can now enjoy more hit series, local and national news in both English and French, major sporting and live entertainment events including award shows, and an expanded kids' library. This is in addition to Crave's already vast library of English and French-language content, which includes HBO and HBO Max Originals and Crave Originals, totalling more than 40,000 hours of content. The revamped Crave platform also boasts numerous user experience and interface improvements.

These include a Top 10 list, enhanced personalization recommendations, and language preference features, a more dynamic advertising experience, and a redesigned Connected TV interface. Bell has introduced a major expansion to Crave that adds a suite of new content and user experience tweaks. Rolling out today to users across Canada, the newly updated Crave brings more than 10,000 hours of content and a variety of new personalization options for users at no additional cost. “It’s about delivering a super clean, modern, engaging consumer experience that gets people into more content faster,” Jerrell Jimerson, Bell Media’s senior vice president and head of product and experience, tells MobileSyrup. “How do we just make this the best experience and the best destination for Canadian consumers?” In a product briefing, Jimerson walked us through all of the changes while discussing the roles that avenues like AI and free ad-supported television (FAST) channels will play in the future of Crave.

Here’s what we learned. First off, there’s the new programming. Historically, Bell has more clearly delineated between its TV channels and their corresponding websites and Crave, but the lines between all of that are now blurring. This means that a suite of content that was typically only on the likes of CTV or Bell’s French-language content site Noovo will now be available directly on Crave. – Crave adds more than 10,000 hours of content, including breaking news, select major sports and entertainment events from CTV and Noovo, more hit series, and expanded kids collection – – The expansion increases Crave’s content portfolio by 30%, with a portion available through a free account –

– Crave now also features numerous improvements to the user experience – TORONTO, Nov. 26, 2025 /CNW/ – Bell Media, Canada’s leading media and entertainment company, unveiled today a significant transformation of its flagship streaming service, Crave. Canada’s largest homegrown streamer just got bigger and better, offering direct access to live programming from leading Bell Media brands, including CTV and Noovo. Viewers can now enjoy more hit series, local and national news in both English and French, major sporting and live entertainment events including award shows, and an expanded kids’ library. This is in addition to Crave’s already vast library of English and French-language content, which includes HBO and HBO Max Originals and Crave Originals, totalling more than 40,000 hours of content.

The revamped Crave platform also boasts numerous user experience and interface improvements. These include a Top 10 list, enhanced personalization recommendations, and language preference features, a more dynamic advertising experience, and a redesigned Connected TV interface.

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